There are dozens of conflicting opinions about automated voice broadcasting services in Internet product review forums. As one of the most popular services, iBuzzPro naturally comes up in the discussions regularly. One side says that the “iBuzzPro scam” is just another pyramid marketing hoax. The other camp reports that iBuzzPro’s software took their business to a new level of marketing and sales capability. The truth could exist somewhere in the middle – but how to sort out the facts from the flood of reviews and conflicting opinions?

Perhaps some of the confusion comes from iBuzzPro’s own sales approach. The autodialer service iBuzzPro offers is straightforward: for a one-time setup fee, users upload a voice message and a list of lead contacts for broadcasting, then interested customers request a callback from sales staff. To market this legitimate service, iBuzzPro uses strategies inspired by the best practices from MLM marketing. Users of the service are compensated for referrals to iBuzzPro, thus creating a “downline”, and are partially responsible for training and support for those referrals.

A common complaint from reviewers on the “iBuzzPro scam” side of the discussion is that the iBuzzPro system is a Ponzi or Pyramid scheme. On the surface, Multi-Level-Marketing, or MLM, such as iBuzzPro uses, can be mistaken for a “pyramid scheme”. With a little research, it is easy to tell the difference.

MLM marketing is legal in all 50 states. In an MLM company, commissions are earned on sales of the company’s product only. No legitimate MLM allows earnings from recruiting alone. Also, legitimate MLM’s may not ask participants to purchase more products than it is feasible for them to sell.

Upon review, iBuzzPro’s marketing strategy falls well within the realm of traditional MLM techniques. Perhaps the only iBuzzPro scam is the reviews that mislabel the service as a pyramid scheme.

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