It’s no secret that owning an Internet-based business catapults you into the global marketplace, with all the pros and cons that come with joining such a huge market. This means that a valid lead for an interested customer has become perhaps the hottest commodity on the web. Voice broadcasting via an autodialer can help you generate those leads.

Voice broadcasting at its core is simply an automated tool for replacing cold-calling as a sales technique. Using an autodialer, you upload your message to an 800 number, create a series of scripted FAQ responses to common customer questions, and then the voice broadcasting system broadcasts your message to thousands of leads at once. The call recipient can then listen to your message and even interact with your “virtual salesperson” by choosing numbered options on the phone keypad. The autodialer will detect which option was selected and play the appropriate message accordingly. At any point during the message, the potential customer has the option to request a personal call-back from you or one of your sales representatives.

The call-back option is important, because marketing research has discovered that prospective buyers need to be exposed to a sales message multiple times, and have their questions and concerns resolved, before they feel ready to commit. Keeping in touch with a prospective customer will help you develop a relationship. Professional salespeople know that customers want to feel that they have a relationship with their salesperson, that the salesperson understands them and can anticipate their needs and preferences. Business owners who use autodialers paired with autoresponder systems report that they often hear back from interested customers within minutes of broadcasting their message and that many of these contacts result in sales. It’s no wonder that a tool that can do all of this has been generating a lot of buzz!

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If you already use an automatic phone dialer to follow up on leads or to keep your customers informed of current developments in your business, then you already know how effective a tool an autodialer can be. Instead of trying to reach customers one at a time, hoping to find a person who is interested in what you have to offer, interested customers call you and request your service or product. Much of the work of selling is already done for you. After the first period of pleasant surprise at the success rate of autodialer-generated business, most business owners wonder how to boost the power of this tool even more.

When you use an automatic phone dialer, there is a risk of becoming complacent. It can be easy to record an adequate, reasonably effective script, and broadcast it out to all the leads on your list, knowing that the “angel customers” will listen politely and respond. This method generates business, but there are probably call recipients who declined to respond, who might have become customers if your message had been just a little more carefully-crafted.

Professionals who specialize in creating scripts for automatic phone dialers know that a good script should be personable, friendly but not too casual, and open with a powerful “hook” – a statement that gets attention and generates instant interest. Perhaps the best way to make your automatic phone dialer even more effective is to think about the experience from the call recipient’s perspective. Whether or not you already use an automatic phone dialer, you have probably been contacted via an autodialer service at one point or another. Looking back on that experience, ask yourself why the message was or was not effective in hooking your interest. Remember, your objective is to generate a well-crafted message for your automatic phone dialer, which will create new customers literally from the word “hello”.

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There are dozens of conflicting opinions about automated voice broadcasting services in Internet product review forums. As one of the most popular services, iBuzzPro naturally comes up in the discussions regularly. One side says that the “iBuzzPro scam” is just another pyramid marketing hoax. The other camp reports that iBuzzPro’s software took their business to a new level of marketing and sales capability. The truth could exist somewhere in the middle – but how to sort out the facts from the flood of reviews and conflicting opinions?

Perhaps some of the confusion comes from iBuzzPro’s own sales approach. The autodialer service iBuzzPro offers is straightforward: for a one-time setup fee, users upload a voice message and a list of lead contacts for broadcasting, then interested customers request a callback from sales staff. To market this legitimate service, iBuzzPro uses strategies inspired by the best practices from MLM marketing. Users of the service are compensated for referrals to iBuzzPro, thus creating a “downline”, and are partially responsible for training and support for those referrals.

A common complaint from reviewers on the “iBuzzPro scam” side of the discussion is that the iBuzzPro system is a Ponzi or Pyramid scheme. On the surface, Multi-Level-Marketing, or MLM, such as iBuzzPro uses, can be mistaken for a “pyramid scheme”. With a little research, it is easy to tell the difference.

MLM marketing is legal in all 50 states. In an MLM company, commissions are earned on sales of the company’s product only. No legitimate MLM allows earnings from recruiting alone. Also, legitimate MLM’s may not ask participants to purchase more products than it is feasible for them to sell.

Upon review, iBuzzPro’s marketing strategy falls well within the realm of traditional MLM techniques. Perhaps the only iBuzzPro scam is the reviews that mislabel the service as a pyramid scheme.

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As many internet businesses and small businesses move towards using autodialer voice broadcasting systems to follow up on leads and keep in touch with existing customers, iBuzzPro entrepreneurs are creating a lot of buzz in internet business forums. With the abundance of iBuzzPro software talk out there, it can be hard to sort the hype from the hard facts. What is this service, and what does it actually offer to your business? The broad outline is simple. Users of the iBuzzPro software pay to create a voice message to upload to the service via an 800 number. Their message is sent out to thousands of potential customers, and the interested customers request a call back from you or your sales staff. When considering whether or not to use a service such as iBuzzPro software to augment your marketing tools, there are some details worth reviewing to help you make the best decision.

First, the object of using voice broadcasting is to make money using the Internet by encouraging customers to come to you. The iBuzzPro software, which costs a one-time $500.00 fee for purchase and setup and a monthly fee for use of the service, comes as part of a package of training material and support services. The training is geared to help users determine how to attract business from customers who are ready to invest. Once a business owner feels that their message is ready, they open the iBuzzPro software application and select the option to broadcast. The cost for connected calls is 3.9 cents per minute, which only applies to connected calls. Although the setup fee is an investment, iBuzzPro offers $250.00 for the first two referral customers. As the owner of your own business, you have the best perspective on what marketing approaches will work for you. Make sure that you get all the facts so that you can craft a voice-broadcasting campaign that will best serve your needs.

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